When Apple launched the new touch-enabled MacBook Pros, the M5 Pro and M5 Max models stuck around. A new report says to not expect that to last.
The new 14-inch MacBook Pro and 16-inch MacBook Pro have PROLED displays with touch-enabled screens. They come at a premium starting at $2,899, but the entry 14-inch model with M6 gives some users a relief, though it comes without touch.
According to the "Power On" newsletter from Bloomberg, Apple will eliminate the non-touch premium MacBook Pro models from its lineup when it introduces the second-generation touch models in 2027. The 14-inch MacBook Pro will move to M7 and get the new thinner, lighter design, but continue to lack touch.
The $400 up-charge from current MacBook Pro models is enough to make anyone but the most high-end users have some sticker shock. The entry model at $1,999 maintains a good starting point with more ports, higher performance, and a better display from the MacBook Air, but lacks the abilities of the improved high-end models.
In 2027, if prices stay consistent, it will be a $900 premium to go from the entry MacBook Pro to the starting model with a touch display. The second-generation models would sport the M7 Pro and M7 Max with more emphasis on AI capabilities.
The move isn't unprecedented nor unpredictable. Apple tends to keep previous generations around when there is enough differentiation between models as a way to ease sticker shock and keep an option around for enterprise purchase.
The MacBook Pro with PROLED XDR displays start to ship on November 6. Pre orders are open now with prices starting at $2,899 for the 14-inch model and $3,399 for the 16-inch model.
