Apple just filed its response to the three YouTube channels who filed a lawsuit against the company earlier this year over AI training data — and it isn’t apologizing. In short, its defense is that these creators uploaded the videos online for free, so they shouldn’t be shocked that Apple looked at them.
Even if you haven’t uploaded a video in your life, here’s why you should care. This lawsuit is about how AI features baked into your iPhone actually got smart, and whether the people who made it possible got anything for it.
The Apple AI lawsuit, explained
Back in April, three YouTube channels: heheProductions, MrShortGame Golf and Golfholics filed a class-action lawsuit against Apple. They are accusing Apple of illegally scraping millions of their videos to train its AI models.
The complaint leaned on the DMCA’s anti-circumvention rules. The YouTubers argued Apple snuck past YouTube’s anti-scraping mechanisms to grab video files it had no business with. The same channels also filed almost identical lawsuits against Meta, Nvidia, ByteDance and Snap.
Apple’s argument: there was no lock to pick
In a motion to dismiss filed on July 1 in the Northern District of California, Apple did not deny that it accessed the videos. Instead, the company argued that doing so wasn’t illegal because the videos were publicly accessible.
“No password. No payment. No lock. No key,” Apple’s lawyers wrote. They argued YouTube’s anti-scraping tools govern the use of a video, not access to it — and the DMCA provision the plaintiff is suing under only covers the latter.
It’s a sharp legal distinction, and a real one. Apple is essentially saying that streaming a public YouTube video isn’t a break-in, no matter how many videos are grabbed. The company is also asking the judge to toss the case entirely, and with prejudice. This means the plaintiffs won’t ever get a do-over.
This isn’t Apple’s first time
This isn’t Apple’s first encounter with copyright infringement over AI, and it likely won’t be the last. It is also preparing to defend its App Store rules in the Supreme Court against its fight with Epic Games. Then there’s the UK class-action lawsuit over iCloud pricing.
For almost all major tech companies racing to build smarter assistants, AI training data has become a legal minefield. Siri’s overhaul is also part of that race.
For now, whether Apple’s “it was public” argument holds up as a legal shield is up to Judge Richard Seeborg, who will hear arguments on August 6. If Apple wins the case, it could set a template every AI company will lean on. But if it loses, we could see a very different conversation about what “publicly available” means online — one that could ripple straight into how Apple and everyone else build the AI tools headed for your iPhone’s next update.