Apple is now accepting preorders for the iPhone 18 Pro and iPhone 18 Pro Max. Both phones arrive in stores Friday, September 18, when the first preorder deliveries also reach customers.
The Apple Watch Series 12, Apple Watch Ultra 4 and new AirPods 5 are already available for preorder, with all three launching the same day. However, if you want the iPhone Duo, you’ll have to wait until October to get your hands on it.
Pro iPhones bring better cameras and longer battery life
Image: Apple
Apple unveiled the iPhone 18 Pro lineup on September 9. The biggest camera upgrade is a new 48MP main sensor with variable aperture, giving you more control over how much of a scene stays in focus.
Both phones also feature a smaller Dynamic Island with support for three Live Activities at once, a super-fast A20 Pro chip and an upgraded vapor chamber for better sustained performance. Other upgrades include faster wired charging and longer battery life.
You can get the iPhone 18 Pro and Pro Max in black, silver, glacier and burgundy, with storage options ranging from 256GB to 2TB. In the US, prices for the phones are as follows:
- iPhone 18 Pro: $1,199
- iPhone 18 Pro Max: $1,299
You can also lease the iPhone 18 Pro through Apple Upgrade. Payments start at $34.99 per month for 24 months or $49.99 per month for 12 months. Klarna provides the leases, and customers return the device at the end of the term.
Preorders open at 5 a.m. Pacific time on September 12, 2026, in more than 65 countries and regions.
If you already own an iPhone 17 Pro, our iPhone 18 Pro vs. 17 Pro comparison will help you figure out how much better the new Pro lineup is.
Apple's newest Pro iPhone improves the basics, delivering a better camera, a faster chip and longer battery life. It also charges faster and comes in new colors, including a stunning burgundy.
New Apple Watch models and AirPods are already up for preorder
Image: Apple
Apple began taking orders for its new watches and earbuds following their September 9 unveiling.
The Apple Watch Series 12 starts at $399, while the Apple Watch Ultra 4 starts at $799. Both introduce Apple’s new Health Sensing System, with more frequent heart rate and heart rate variability measurements to help power the new readiness score.
Meanwhile, AirPods 5 start at $129. If you spend $149, you get the version with a wireless charging case, which also adds swipe controls for adjusting volume from the stems.
Like the new Pro iPhones, all three devices begin reaching customers and retail stores on September 18.
iPhone Duo preorders start October 16
Apple’s first foldable iPhone will arrive about a month later. iPhone Duo preorders open at 5 a.m. Pacific on Friday, October 16, with deliveries and retail availability beginning Friday, October 23.
The Duo pairs a 5.4-inch outer display with a 7.6-inch folding inner screen, giving you more space for apps, games and multitasking when unfolded. An A20 Pro chip powers the device.
That extra screen space comes at a premium. The iPhone Duo starts at $1,999 for 256GB of storage, with configurations topping out at 2TB. It comes in two colors: star white and night sky.
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