Wireless carriers are competing for your business with incentives offering up to $1,200 in bill credits when you preorder the iPhone 18 Pro or iPhone 18 Pro Max.
Apple's iPhone 18 Pro and iPhone 18 Pro Max are available for preorder now, and wireless carriers are already offering up to $1,200 off via incentives across the 2026 iPhone range in an effort to earn your business.
T-Mobile - Get up to $1,200 off an iPhone 18 Pro with eligible trade
T-Mobile is running an aggressive offer, with up to $1,200 off an iPhone 18 Pro with a trade-in for new and existing customers on an Experience Beyond plan.
T-Mobile is accepting trades in any condition for eligible models. T-Mobile also has a new Equipment Installment Plan (EIP) Flex 36 that lets you finance a new iPhone, including taxes and fees, over 36 months. For qualifying customers, that can mean $0 due at checkout.
AT&T - Save up to $1,200 on an iPhone 18 Pro or Pro Max
AT&T is offering new and existing customers up to $1,200 in bill credits when you trade in an iPhone 14 or newer in any condition.
The offer excludes the iPhone 16e and an installment plan is required with activation on AT&T's Premium 2.0 plan.
You can also trade in select Android smartphones, including Google models, valued at $180 or more, although you'll want to check out AT&T to view the full details pertaining to the offer.
Verizon - Switch to Verizon and get the new iPhone 18 Pro
Verizon is also running a promo on the iPhone 18 Pro and Pro Max that offers up to $1,200 in bill credits over 36 months when you trade in an eligible phone and add a new line.
The trade-in smartphone must be an Apple, Google, Motorola, or Samsung device that has been active on an account for at least 60 days. Trade-in terms apply.
Or trade in your iPhone for cash and get an exclusive bonus
If you want to get cash for your existing device, BuyBack World is offering competitive trade-in values, with promo code INSIDER10 delivering a 10% bonus (up to $40).

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