Tim Heidecker Wants to Turn Infowars Into Adult Swim for the Internet

Modern Family.

Modern Family. Well-crafted.

Fine.

Put it on. It takes me away from my worries and my troubles for a half hour.

That's always gonna be here, and some of that now is just online. It's just silly stuff online.

This is my last question for you, speaking of the internet. Something we think about at WIRED a lot is the World Wide Web. We also think increasingly about how to get attention on the internet. How do you do that? How does someone get attention on the internet anymore?

I can’t think about that. I really refuse to, because if you try, you lose.

Maybe we're trying too hard.

I can’t predict it. On our shows, we have social media people that claim to have little tricks and things about when you're supposed to post, when you're supposed to tag.

I think the companies, these Instagrams and TikToks, have become incredibly manipulative. It's hard for organic growth to happen anymore. But I think you just try to do what you enjoy doing, what you feel good about, and then just throw it into the wind and hopefully that connects with people enough.

You’re an art not a science guy.

Yes, and I've given up on trying to game the system in that respect. It's just, there's no hope.

Well, I would love to end with a little game.

Yeah. Baseball … ?

No.

What's the game?

No, not baseball, not basketball, not soccer. It's called Control, Alt, Delete. I want to know what piece of technology would you love to control? What would you love to alt, so alter or change? And what would you delete from the world forever, if you could?

These are nonbinding answers.

I would delete the ability to comment on anything.

Anything? Interesting. We're getting back into comments at WIRED. Nobody talks anymore, you know?

Oh, I get a lot of chatter.

I bet you do.

I think my big alt was that I think Twitter should have become a world heritage site.

You're laughing …

Explain how that would work. Explain your idea.

I think that it should be managed by a nonprofit.

So it's like an online museum.

Or it's an online forum that has no profit incentive.

Makes sense.

Why does that cost anything to run? The servers?

Twitter? Yeah, I mean, I think just maintaining the product.

Maintaining the product. The UN could do it. Somebody like that. And it's just like the world has a way to talk to each other. Twitter, that's what it should have been.

Twitter. UN. Sorry, Elon.

What was that? Alt? Yeah. And then Control?

I think you did delete. Yes, comments. Control …

No, I said alt was …

Alter the ownership of Twitter, to be owned by the UN.

And then now here's my control ... I control Twitter and make that happen.

I become the sole owner, and then I give it to the world …

… the world, to the UN. You bequeath …